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Shop the best holiday pajamas for the whole family

4:23
The best holiday pajamas for the season
ABC News Photo Illustration, Primary, Tea Collection, Hanna Anderson
ByGMA Team
September 29, 2023, 3:29 PM

Whether you're planning a holiday pajama party, organizing a family photo card or just want to snuggle up in something comfortable to watch a holiday movie, pajamas are a wardrobe essential this season.

"Good Morning America" lifestyle contributor Lori Bergamotto rounded up the best pajamas for families, from those made with the most comfortable fabrics to the ones with the best value.

Check them out below!

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Best for the whole family

44% to 50% off
Hanna Andersson

Hanna Andersson Gnome Sweet Gnome Matching Family Pajamas

  • $19 - $39
  • $34 - $78
  • Hanna Andersson
Shop Now

"Largely credited for kicking off the resurgence of the matching jammies, these scored a spot on The Right Stuff because they're made-to-last organic cotton, and are available in a variety of prints, sizes and styles for everyone from dogs to babies to big kids to grownups," Bergamotto says. "There's a reason these have a five-star rating with nearly 500 positive reviews -- they're high-quality and meant to be worn for years to come."

Best value

52% to 55% off
Primary

Primary Family PJs in Ivory Fair Isle & Wonderland Stripe + Use code GMA for 20% off and free shipping for first-time customers

First-time Primary customers can get 20% off plus free shipping by using code GMA. Code expires Sunday, Dec. 18.
  • $4.50 - $17.50
  • $9.50 - $39.50
  • Primary
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"You'd be hard-pressed to beat the value on these Primary pajamas," Bergamotto says. "For starters, it was started by and is still run by two moms -- and when it comes to kids' clothes, no one knows value like two moms! It's an unbelievable score to get 100% GOTS-certified organic cotton on PJs; some start at less than $10! GOTS is the gold standard in organic certification and ensures that the cotton rib is free of toxic chemicals. Plus, these are all pre-washed to minimize shrinkage -- meaning that they'll last!"

Editor’s Note: Our pick for Best value — the Primary Family PJs — are currently sold out at Primary. Check back with their Holiday Shop soon to see their 2023 options for the whole family.

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Most comfortable

Little Sleepies

Little Sleepies Hanukkah Sweets Pajamas + Use code GMA15 for 15% off full-price items

  • $30 to $34
  • Little Sleepies
Shop Now

"If comfort is king for you, Little Sleepies is what you need. Smooth and buttery soft, these Lunaluxe bamboo pajamas have perfect five-star reviews!" Bergamotto explains. "They're super breathable, have no tags and people with sensitive skin and/or eczema find these to be so wearable."

Editor’s Note: Our pick for most comfortable — the Hannukkah Sweets Pajamas — are sold out at Little Sleepies. However, you can build your own matching family set using the link below.

Little Sleepies

Hanukkah Lights & Love Two-Piece Pajama Set

  • $12 to $34
  • Little Sleepies
Shop Now

Best winter jammie

45% off
Tea Collection

Tea Collection Goodnight Pajama Set Scandinavian Animals

  • $27.30
  • $50
  • Tea Collection
Shop Now

"Sometimes you want a jammie that feels wintry but not holiday-specific," Bergamotto says. "Tea Collection has long been known for their elevated designs on kids' clothes because they make each seasonal collection based on a region of the world they've just explored."

Editor’s Note: Our pick for Best Winter jammie — the Goodnight Pajama Set — are sold out at Tea. Check out matching alternatives ahead of the holiday season via the brand's Sibling Shop.

Editor’s Picks

Shop the best holiday cards for the season -- and how to take your family photo

  • Nov 18, 2022

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  • Nov 04, 2022

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  • Jan 23, 2024

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